For the Love of Scent: Is it Possible to Fall in Love with the Help of Scented products?

If you don’t bother all that much about scent, then let me disturb that peace of yours. Other senses trigger feelings and addresses memories, imaging, scenes and contexts. However, with follow no arguing that this may take place. Not only that ‘smells’ and ‘tastes’ are located in a different place in the brain than the emotional center, but they themselves stimulate the emotional center of the brain. Have you ever wondered why the warmth of a new pair of shoes makes you remember a warm winter? Or how some women’s scent brings back gentle sighs from family members? It is not only sentimentality. With several parallel preattentive processes the ability to integrate facts or looking for similarities might probably be the reason why our sense of smell is associated more with love, desire and often even basic instincts.

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I shall not neglect these questions and would rather examine how perfumes could modify our feelings, or even make us fall in love.

Scent and Its Bearing on Emotion

The olfactory sense is quite unlike the other four in its functioning. The other four senses namely sight, touch, hearing as well as taste have distinct centers of processing in the brain solely. It would be singularly the inbuilt structure of the limbic system that has a special relationship with smell which makes it the only one. This is the reason that smell is so well known to alter feeling affections rather out of logical causes; it achieved rather the ‘flip’ of cognitive insights which people had or believes that were yawning free time.

This effect of memory is also known as the Proust’s madeleine Effect. The French author Marcel Proust described how a certain smell of madeleine cakes caused him to recall his childhood. Most importantly, this tangible memory can be activated with the help of a certain odor.

In Patrick Suskind’s novel, Perfume: The Story of a Murderer, the main character learns how people can be influenced by odors to the extent that they will feel hatred, love, attraction, obsession and everything in between. Whereas the story in the novel goes to the extremes of fragrance, with the dangerously lovely ideas, it is justifiable to say this depicts how fragrance affects human beings' feelings.

What about one’s sense of smell? Is it not conceivable that this sense could also serve as a sort of “sixth sense,” and perhaps operate at an intuitive level that might not be overtly evident to ourselves? Nurturing evidence is beginning to surface that indicates that this may indeed be the case.

The Aroma of Attractiveness

In terms of attraction, it is often overlooked that scent is one of the factors that comes into play. Studies suggest that odor, which is genetic, guides us in the direction of mate choice. In fact, it has been documented that when exposed to other people, we are more attracted to their scent when genetically, they are not us. This is believed to do with our immune system, enabling us to choose mates with genes that will not be the same with theirs.

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Have you ever come across the French phrase, “je ne peux pas le sentir” (in English: “I can’t smell him/her”), which clearly indicates that one doesn’t like the other person entirely? People use this phrase in the sense of hating someone where one really can’t stand the person. This selective function extends to other people, as the olfactory senses appear to determine whether we will be friends with someone or not. It appears that, whether we discuss romance or loathing, scents seem to contribute positively or negatively.

This is the reason why people have engaged in the 'smell dating' idea or introducing pheromones into perfumes. Smell dating for instance means that a T-shirt is worn by both potential partners for twodays and then worn T-shirts are ‘smelt’ by the subjects who are required to select the most attractive scent from all worn T-shirts rather than looking at the physical attractive factors first.

As it happens, pheromones — physiological substances produced from the body — are also said to be responsible for human attraction in the same way they enable animal attraction. Similarly, there are perfumes sold by the market that synthesizes the so-called pheromones that are supposed to promote sexual attraction But what is this help in practice?

Real Pheromones Or Simply Tempting Scents?

Fragrances containing pheromones are an appetite whetting concept, however the evidence to support it is still deadlocked in the ‘sounds nice, but not yet’ stage. What we do apprehend is that there are scenting elements that engender propensity and even desire as well without the help/aid of pheromones.

For example, take Iso E Super like the ones sold by Escentric Molecules under the Molecule 01, this particular ingredient is used in a lot of modern day fragrances which are out in the market. This particular scent is properly and beautifully composed to have a creamy woody amber/woodchypre character. It is soft and velvet textured and pleasantly subtle. There is most of the time a mesmerizing effect, which most people cannot determine a cause.

A third similar such hydrophilic molecule is Ambroxan. Both Iso E Super and Ambroxan represent neither a pronounced smell nor a sharp one, however their presence in perfumes serves only for warming and polishing effect that, combined with long persistence of scent on the skin, many people find inviting or even sexy. The odors are even described in some instances as ‘skin’ and hence create a psychological link with the sensual.

Perhaps aphrodisiac drugs do not have any magic pheromones after all, but rather aromas that evoke the human biological urge. As enjoyable as the idea of a perfume that contains pheromones is, certain scents may just bring back memories of warm skin making us feel all the more drawn to others.

The Link Between Odor and Memory: My Experience

The fragrances we adore tend to have an emotive aspect to them. Though it is widely accepted that certain aromas like vanilla or lavender are pleasant, most others will bring in emotions from one's past.

To illustrate, a person may associate freshly mowed grass with summer time in their youth whereas another person might link cinnamon to nagging Grandma during the holiday season. Personal relations of these presentations can be so individual that they can very well define not only our preferences but our emotional responses to certain odors.

This principle applies to the romantic attraction as well. The smell of a perfume that belongs to a partner can turn into an anchor and evoke the deepest feelings even in the absence of that person. This is one reason why we can actually see how fragrance becomes one of the most romantic gifts of all it is not only a fragrance but a memory yet to be created.

Can You Play “Perfumist” at Home?

If emotions and a person’s memory are so intertwined with scent in a person’s mind and nervous system, what happens if we try to positively manipulate them by selecting odorants—selective scents aimed at achieving predetermined positive emotions? The future in terms of scent perhaps would include non-generic perfumery that incorporates the wearer’s individual history and chemistry to evince desired emotions amongst them.

Some of the experiments in this direction have already been there. There exist a few hardcore perfumists who mix their own perfumes at home, layering different scents over each other in an attempt to create a scent that can resonate with the deep memories of a specific individual or personality.

It is not about wearing a scent but about experiencing it—that is about choosing the notes to be worn which can remind you of exotic places you have been to or of people you have missed. Calmness is identified with lavender, comfort with vanilla and sensuousness with sandalwood what other notes should be boring. The options are limitless.

What Does the Future Hold for the Scent of Attraction?

Although it can be accepted that the studies regarding the scent of attraction are still at their inception, there is one thing that can only be accepted without a question and that is the ability of this fragrance to evoke emotions within people. As we get to know how people and maybe even other creatures interact and are influenced by scent, we will probably be able to use scent in different ways- as a medium to evoke sensations, to create memories and maybe even make connections of affection.

For now, while science works on the cause and effect of pheromones, we can go on with the beautiful and meaningful association fragrance brings. A good fragrance is more than a pleasant smell. It brings back memories of first loves, offers a sweet kiss of nostalgia, or stirs up danger. It is an experience that stays with us inside more than the moment can allow.

So the next time you find yourself about to reach out for a perfume, remember this: you are not about to pick a scent, rather you are playing with images, feelings and probably even some love.

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